Raising readers: impact, nostalgia intertwine in new campaign

By Sara Busse

The year was 1986. A small cadre of volunteers, arms filled with children’s books, made their way into grade schools in Charleston, ready to share their passion for reading. Little did they know the impact they would have on generations of young students.

The year is 2016. Read Aloud is in 29 counties, with hopes of spreading statewide. And those original little listeners are all grown up and reading to their children today.

Generation Read Aloud.

That theme kicks off the 2016-2017 Annual Fund campaign and will run throughout the year as the organization expands, reflects, encourages and, yes, reads.

“In this digital age, it is encouraging to hear that something as simple as a story, read aloud by an enthusiastic adult, can make a lasting impression on a child,” explained Lynn Kessler, communications and development director for Read Aloud. “We often hear stories from today’s readers about how they were influenced by Read Aloud volunteers when they were in school.”

Efforts are underway to find “grown-ups” who have fond memories of Read Aloud in their childhood classrooms. These memories will be shared throughout the winter and at Read-A-Palooza, the organization’s annual spring fundraising event. Here are a few of the stories we’ve collected from those early years in Kanawha County; we’re looking forward to hearing many more memories from across the state!

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Emilie Doty Love, mortgage lender, United Bank, remembers hearing Moby Dick as a child in a classroom at Holz Elementary.

I loved being read to, and it was even when I was in third grade!” Emilie said. She’s passed along her love of reading to her four sons and is now a regular reader at Overbrook Elementary in Charleston.

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Haley Santmyer, a teacher at Sacred Heart Grade School, remembers parents coming to read when she was a student at the school. She now shares many of those books with her second grade students.

“Having been read to as a child, I can honestly say that it helped me to become the adult reader that I am today,” Haley explained. “My love for reading developed at an early age from being surrounded by a multitude of books. Parent volunteers would come in once a week for Read Aloud at our school. I always looked forward to the Read Aloud days and loved the many different books and authors that we read. As a teacher, many of the books in my classroom library are books that were read to me in my elementary years. I hope these books will have the same effect on my students that they had on me at their age.

“When I think back to my first Read Aloud experiences the first story that pops into my head is Bony Legs by Joanna Cole. The aide in our kindergarten class would turn off the lights and read the whole book with a witch’s voice, then at the end she would scare us. We would laugh and scream and beg her to read it again,” Haley remembers. Other books she enjoyed as a child include We’re Going on a Bear Hunt by Michael Rosen and Helen Oxenbury, The True Story of the Three Little Pigs by Jon Scieszka, The Polar Express by Chris Van Allsburg, Frog and Toad by Arnold Lobel, The Day Jimmy’s Boa Ate the Wash by Trinka Hakes Noble and Holes by Louis Sachar.

As a teacher, Haley sees the value of Read Aloud.

“Read Aloud encourages students to read more and can often be that child’s only exposure to literature. Without Read Aloud volunteers, many children would never be exposed to books that not only teach a valuable lesson but also expose children to [new] words and expressions,” she explained.

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Claire Barth, sales associate for West Virginia Commercial in Charleston, fondly recalls Read Aloud at Kenna Elementary. “I always looked forward to Read Aloud in elementary school,” Claire said enthusiastically. “It was a weekly highlight. My favorite was when my mom would come in to volunteer. She always read Junie B. Jones books. I still remember the first line of every book. She always made it fun, which to me is the most important part. Read Aloud makes reading fun.”

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If you grew up with a Read Aloud volunteer in your elementary school classroom, we want to hear your story! Did it influence you to become a reader? Do you recall which books made an impact or which ones were just fun to hear? Send your memories to Lynn Kessler, lkessler@readaloudwestvirginia.org.

Sara Busse is a long-time Charleston resident and community volunteer. Her work at Trinity’s Table earned her recognition as a 2016 YWCA Woman of Achievement.

 

Read Aloud West Virginia receives national book grant

By Lesley McCullough McCallister

Read Aloud West Virginia was recently selected by the Coughlan Companies Communities Fund in partnership with GreaterGood.org (GGO) to receive a National Book grant valued at nearly $200,000 that includes 30,000 books that will  directly benefit West Virginia children and families.

This generous donation to Read Aloud is part of larger 250,000-book distribution campaign throughout the country to celebrate the 25th anniversary of Capstone, Coughlan’s children’s media publishing company, which creates content in a variety of print and digital formats for school libraries, classrooms and at-home learning. Read Aloud was chosen specifically by Coughlan and GGO, a 501(c)(3) organization dedicated to improving the well-being of people, pets and the planet.

“At Coughlan, we are passionate about improving the lives of all children through our partnerships, innovative outreach programs, and in-kind book donations,” said Christie Skilbred, Coughlan Companies corporate giving representative. “We are thrilled to partner with GreaterGood.org to provide children in West Virginia with the tools they need for success.”

Read Aloud West Virginia Executive Director Mary Kay Bond noted that these books will be distributed later this fall to students in Read Aloud schools. Those who were hit hardest by the floods that ravaged West Virginia at the end of June will be given first priority.

“At Read Aloud, we know that access to books is a critical piece of the literary puzzle,” said Bond. “The books provided by generous organizations like Coughlan and GGO will help us to instill a love of reading in children living in literacy-poor regions.”

For additional information about Coughlan Companies and GGO, please visit www.coughlancompanies.com and www.GreaterGood.org.

Lesley McCallister is a Read Aloud supporter, volunteer and newsletter contributor and a freelance journalist.

 

Read Aloud Summit 2016

Representatives from local Read Aloud chapters across West Virginia met at Stonewall Resort July 25 and 26 to connect and share ideas and inspiration for the coming school year. This marked the third year for the Summit, which has proven to be an invaluable gathering for the organization and its local groups.

The conference addressed best practices for administering Read Aloud’s programs, which fall into four major categories: Volunteer Readers, Book Distribution, Classroom Enrichment and Parent Education. The needs and expectations of local chapters were addressed through presentations as well as group discussion.

Read Aloud staff and board members have been encouraged each year by the commitment of the organization’s volunteers and the impact the conference has had on local chapters. Here are some of the comments received from attendees after the conference this year:

“The conference was exceptional this year. It was well planned and all went smoothly. So much great information was shared by all. I can’t begin to say enough good things about the conference.”
“Excellent conference! Every moment was well invested. The Charleston team is outstanding!”
“A very pleasant experience that energized me for the coming year! Thank you for a conference well planned.”
“Enjoyed it very much. Enjoyed meeting other Read Aloud volunteers. Received a lot of good, useful information.”

A generous contribution from Read Aloud supporters Katharine and W. Marston Becker helped make the 2016 Read Aloud Summit possible. The organization is grateful to the Beckers for their support, to the staff of Stonewall Resort for their excellent hospitality and to its chapter leaders and volunteers for their incredible dedication to raising a state full of readers.

See more photos from the conference on our Facebook page.

BB&T West Virginia Foundation continues to support Read Aloud Book Distribution programs

By Melody Simpson

The BB&T West Virginia Foundation has awarded Read Aloud a $2,500 grant to support book distribution programs throughout the state. BB&T has provided similar financial support for several years now, and we are grateful for the role they continue to play in helping Read Aloud maintain and expand its book distribution programs.

While West Virginia’s eighth grade reading scores still lag behind the national average, in 2015 they were the only state scores in the country to show a significant improvement, according to data released by the U.S. Department of Education in October 2015. However, too many West Virginia children lack access to the tools they need to succeed in school and in life, and books are one of the most important tools required for raising a generation of learners.

Read Aloud has several book distribution programs designed to address this need, including Snuggle and Read (preschool children and families), Reading Round-ups (kindergarten enrollment), Food for Thought (elementary schools), a summer reading pilot program, and even prison workshops and book clubs (to encourage adult inmates to develop reading habits and read to their children).

Thank you, BB&T, for supporting these programs and helping us put books into the hands, and homes, of West Virginia children!

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Read-A-Palooza fundraiser most successful to date

Generous sponsors and donors joined forces with a dedicated committee of volunteers to make Read-A-Palooza 2016 an absolute success. The sixth annual event, held March 7th at Paterno’s at the Park, drew a larger crowd and raised more funds than any prior year.

According to Lynn Kessler, Communications and Development Director for Read Aloud, the organization was especially pleased with the outcome at a time when many non-profits have struggled to maintain previous levels of support for their fundraising efforts.

“This event always leaves us invigorated by the steadfast support of old friends as well as the excitement of making new ones,” said Kessler. “That held true this year in every way. We had amazing support from sponsors and donors, an enthusiastic committee and a wonderful crowd of guests!”

The happy hour-style event featured appetizers, drinks and conversation in a casual atmosphere. Guests bid on silent auction items including handmade jewelry, various West Virginia travel packages, art, meals and more.

Read-A-Palooza 2016 was presented by Platinum Sponsors Moses Auto Group, BrickStreet Foundation, The Elliot Family Foundation and Johnstone and Gabhart, LLP.

 

Photo (above right): Read-A-Palooza committee members Betsy Sokolosky, Johanna Miesner and Allison Boyd visit with guest and Read Aloud supporter Emma Busse.

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Charitable IRA rollover is a win-win

Are you age 70 and a half or older? Do you have an IRA (or more than one)? If you answer both questions yes, and are planning to make a charitable gift this year, then you should consider making a qualified charitable distribution, or QCD, from one or more of your IRA accounts. Your favorite charity will benefit, and you will save federal income taxes.

The tax laws regarding QCDs were made permanent at the end of 2015, and permit an individual to contribute up to $100,000 per year to a qualified charity by means of a direct transfer of funds from an IRA to the charity. (You cannot take a distribution from your IRA and then make the donation.) By doing so, you will avoid federal income tax on the transferred funds, as well as potential limitations on your charitable deduction. If you are required to take minimum distributions from your IRA, a QCD can satisfy this obligation.

In order to make a QCD, you must carefully comply with the rules; consultation with your personal tax advisor, your IRA custodian, and the intended charity will help ensure compliance.

 

Books-A-Million supports Read Aloud in Raleigh County

On September 19, 2015, Books-A-Million in Beckley had a “book fair” to support Read Aloud West Virginia. This was the brainchild of Anne-Marie Johnson, the store’s General Manager and a Raleigh County Read Aloud board member. From noon to 4:00 p.m., customers were asked if they would like 10% of their purchase to be donated to Read Aloud, which resulted in a $167 donation.

“Books-A-Million is committed to becoming involved in the communities it serves, and recognizes the critical importance of literacy,” noted Johnson. This is just one of the types of local fundraising it supports. Johnson believes BAM and Read Aloud are a perfect fit of interests, and hopes that an ongoing, state-wide partnership between the two can be developed.

NGK supports Read Aloud, local communities

NGK Spark Plugs (U.S.A.), Inc. recently announced they will become a corporate sponsor of Read Aloud West Virginia. A $3,000 contribution in 2015 is the first in what is anticipated to be a multi-year partnership.

The company joins ECA and BrickStreet as ongoing sponsors.

“NGK is proud to partner with Read Aloud West Virginia in an effort to increase reading capability in our schools,” said NGK Senior Vice President of Manufacturing Bob Pepper.

“High education standards are critical to the success of our state,” Pepper continued, “and Read Aloud WV’s program is vital to that effort.”

Read Aloud Executive Director Mary Kay Bond noted the donation is both a show of support for Read Aloud and a clear indicator of the company’s dedication to the well-being of West Virginia’s communities.

“NGK’s corporate partnership enables us to continue our efforts to build program consistency around the state. It also underscores the company’s commitment to the citizens of West Virginia,” noted Bond.

Read Aloud WV is very grateful to NGK for their vote of confidence.

 

Family honors patriarch’s love of reading, golf

The Paul Fox Memorial Foundation has given Read Aloud West Virginia $4,000, which the Fox family raised at its Memorial Golf Tournament in May. The family started the event in memory of Paul Fox, who was an avid golfer. He also was an avid reader, a trait that influenced future generations of the Fox family and ultimately resulted in their gift to Read Aloud.

The event attracted 112 players. BrickStreet was the lead sponsor.

Son-in-law David Walker explained, “Paul was an avid golfer. He got me into golf. He also was an avid reader. He was not a college person, but he was an unbelievable reader. It rubbed off on my girls. My oldest daughter Kinsey went into philosophy (an area of strong interest for Fox.)” She joined Teach for America and now is pursuing a degree in education policy at Vanderbilt University.

Walker, who has a degree in education, read aloud in his daughters’ classrooms for 10 or 12 years at Richmond Elementary in Charleston, and he is occasionally asked back to read even now. The teachers need men to serve as reading role models, he said.

Walker’s wife, Kathleen, and daughters Kinsey and Karley all have been volunteer readers and attended Seuss-A-Palooza events at BrickStreet, where Walker is employed as a safety and loss consultant, and then Read-A-Palooza at Paterno’s at the Park in Charleston.

That exposure led Kinsey to ask her father, “Why don’t we make a donation to Read Aloud West Virginia?” which they did.

The importance of a strong grandparent-parent-child connection exemplified by the Fox-Walker family is one that Read Aloud emphasizes through its parent education program, Director Mary Kay Bond said. Parents and grandparents remain the primary influence in creating lifelong readers.

“That is a crucial link,” she said. She plans to expand Read Aloud’s efforts in this area with physicians and the WIC (Women, Infants and Children) program.

“The Fox contribution is an incredible gift,” Bond said. “It gives us flexibility to more easily tailor programs to chapter needs.”